The Fast Moving Consumer Goods section has always been a challenging one to get right.

In Australia more than nine out of ten new products never manage to establish themselves and usually die following the first 12 months since launch.

The reasons for this are multiple. In essence most brands fail to create a realistic marketing strategy coupled with affective tactical consumer activation. Getting this right is especially important in Australia since this section is dominated by large retailers that are optimised and dictate challenging business terms to the brand owners.

However, thous brands and products that manage to establish themselves enjoy the benefits of a strong and loyal market that the Australian market is.

We at Braches understand the challenges that are specific to this market. Working with us will maximise the likelihood to success in this competitive landscape. You will be able to gain access to our many years of experience, our relationship with key buyers and to our unique "7UP-P" marketing strategy.

At Branches we are dealing with major Australian retails directly through a specific B to B system. We receive direct orders from retailers; Prepare and create pallets and pallet labels; create freight notes; process orders with complete transparency and according to the requirements expected and deliver each order on a given timeslot.

Getting a product on display in many outlets is only the first step, the main skill is to get the product off the shelf fast. This is why we also look after the product via a dedicated field force team with a national coverage.

 Contact us: info@branches.com.au